September 22, 2003
Dealtime Relaunches As Shopping.com
New Brand and Website Reflects Industry Leadership and Commitment to Providing the World's Ultimate Shopping Experience

New York, New York and San Francisco, Calif. - September 22, 2003 - DealTime, Inc. the leading provider of comparison shopping services, today officially became Shopping.com, Inc. The company also debuted its new flagship website, Shopping.com (www.shopping.com), a comprehensive comparison shopping service that helps people use the power of information to make the best shopping decisions.

"Our transformation into Shopping.com reflects the complete integration of DealTime and Epinions, and marks the arrival of a new era in online shopping," said Daniel Ciporin, Chairman and CEO of Shopping.com. "We are absolutely committed to providing the ultimate shopping experience, where shoppers use the power of information to make the best shopping decisions." Shopping.com represents the intersection of the rapidly growing paid search and e-commerce markets.

The company is a leading provider of pay-for-performance marketing services, and enables merchants to reach more than 1.5 million visitors every day. It is well positioned to capitalize on the estimated $95.7 billion market for online retail and the $2.1 billion market for search-related advertising in 2003.

A Better Way to Shop

The new website, Shopping.com, is a comprehensive service that enables people to easily find, compare and buy virtually any product they want in just a few clicks. It is the only comparison shopping service that combines more than one million high quality consumer reviews with detailed price information on more than five million products from more than three thousand stores.

"Shopping.com delivers on everything we've learned over the past four years, including what people like - and dislike - about shopping," said Nirav Tolia, Shopping.com's Chief Operating Officer. "Our long-term goal is to offer people all of the relevant information on every product and store in the world.

With Shopping.com, you won't have to go anywhere else to find, compare, or buy anything." The core of Shopping.com is information: product information, such as in-depth reviews, buying guides, pictures and product specifications; and store information, such as prices, ratings, coupons and availability.

In short, Shopping.com delivers all the information people need to make the best shopping decisions. With Shopping.com, people can:

•Find the right product from a comprehensive selection of more than five million items.
•Compare products, prices and stores using more than one million helpful consumer reviews.
•Buy the right product with confidence from more than three thousand trusted online stores.

Shopping.com features several new innovations, including the Product Finder, which makes it easy to find the right product in just a few quick clicks, as well as the Store Finder, which showcases all important store information such as price, availability and ratings in one convenient location.

The site's easy-to-use interface, streamlined navigation and powerful new search engine instantly deliver relevant results.

Shopping.com's consumer reviews are provided by the community of reviewers at the award-winning Epinions website (www.epinions.com). Epinions' more than one million helpful, in-depth consumer reviews help millions of people make informed shopping decisions each day. Epinions will continue to operate as an independent website, with its distinctive character, brand and URL.

The Story of Shopping.com

Shopping.com reflects the combined vision and expertise of two companies: DealTime, the leading shopping search engine, and Epinions, the leading consumer reviews platform. Since 1999, DealTime and Epinions have helped nearly a billion people make better shopping decisions. The e-commerce pioneers merged in May 2003 to go one step further: to create the world's ultimate shopping experience.

The new company is guided by the following core principles:
•People want to make their own decisions.
Shoppers should control the process by using the power of information to make their own decisions.
•People expect a wide range of choices.
Shoppers should be able to find exactly the products they want from any store in the world.
•People deserve to be treated fairly.

Shoppers should come first, receive outstanding service and have their expectations exceeded.
Visitors to DealTime will be introduced to Shopping.com and encouraged to try it for all their shopping needs. Shopping.com, Inc. will continue to operate www.dealtime.com, however, the company's primary focus will be the growth and ongoing development of Shopping.com.

About Shopping.com

Shopping.com is the leading comparison shopping service committed to delivering the world's ultimate shopping experience, where people use the power of information to make the best shopping decisions. It is the only resource that combines more than one million in-depth consumer reviews with detailed price information on more than five million products from more than three thousand stores.

Shopping.com is the result of the May 2003 merger of two Internet pioneers: DealTime, the leading shopping search engine; and Epinions, the leading consumer reviews platform. Shopping.com, Inc. is privately-held and backed by key strategic partners including August Capital, Bain Capital, Benchmark Capital, Bertelsmann, Goldman Sachs, Israel Seed Partners and others.

Shopping.com and the Shopping.com logos are trademarks of DealTime Ltd. DealTime, DealTime.com, and the DealTime logo are registered trademarks of DealTime Ltd. Epinions, Epinions.com and the Epinions logo are registered trademarks of Epinions, Inc.

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